Hoffmann Neopac has won a World Star Award for its Winston Avant Edition cigarette pack. The World Star Organization gives out awards annually for innovations in packaging. This year, more than 315 entrants competed.
Previously, the Winston Avant Edition had won the German Packaging Award.
According to Hoffman, the Winston Avant Edition has redefined cigarette promotional packaging. The company developed a mechanism that simultaneously opens and lifts the product. Both functions can be triggered using only one hand. Despite its sophisticated features, the package is slim.
Also unique is the combination of tin plate and plastic. The tin plate shell enhances the premium character of the packaging. It adheres to the plastic part with an innovative adhesive bond using specially designed gluing machines.
Hoffmann also won a World Star Award for a tube it developed for the medical industry.
Based in Switzerland, Hoffmann Neopac is a family-owned business with a history of more than 100 years. The company produces pocket packs using metal or combinations of metal and plastic, as well as tins for the tins for a variety of industries, including tobacco.