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First-ever ultra-slim capsule cigarette

| June 12, 2013

KT&G said on Monday that it had launched what it claims to be the world’s first ultra-slim cigarette with a filter containing a flavor capsule, according to a story in The Korea Herald.

‘Esse Change’ is a version of the company’s highly-successful ultra-slim cigarette, Esse, which has proved especially popular among young adult smokers.

The taste of Esse Change changes from mild to ‘apple mint-fresh’ after the smoker pops the capsule.

The new product delivers 1 mg of tar and 0.1 mg of nicotine, and is priced at WON2,500 per pack.

Category: Breaking News

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