• March 29, 2024

JT to launch snus in Osaka

Japan Tobacco Inc is adding two snus products to its Zerostyle smokeless tobacco line.

‘Zerostyle Snus Regular’ and ”Zerostyle Snus Mint will go on sale at selected retails stores in the city of Osaka from early August.

In a launch press note posted on its website, JT said that while the majority of consumers in Japan enjoyed tobacco in the form of cigarettes, demand was increasing for tobacco products designed to be used in places where ‘consideration needs to be given for those nearby’.

The taste, aroma and portion size of Zerostyle Snus is said to have been developed specifically to meet the preferences of Japanese consumers.

Zerostyle Snus Regular, is said to offer ‘a mild sweetness and roasted flavor’, while Zerostyle Snus Mint is said to offer ‘a brisk flavor that spreads in the mouth’.