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Smokers given chance to pop a monster

| February 25, 2014

KT&G is due to launch in South Korea a cigarette with a ‘monster’ capsule in the filter, according to a story in The Korea Herald quoting a company statement of yesterday.

The new product, Bohem Shake, is said to contain a capsule that is about 4.5 mm in diameter, the biggest on the market and such that it can be heard if a cigarette containing it is shaken.

When popped, the capsule releases a strong menthol flavour.

Bohem Shake, which is due to go on sale tomorrow, delivers 6 mg of tar and 0.5 mg of nicotine.

It is priced at WON2,700 (US$2.50) a pack.

Category: Breaking News

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