• March 28, 2024

KT&G super-slim cigarette has cigar leaf in blend

South Korea’s KT&G said yesterday that it had become the first company anywhere to introduce a 100 mm super-slim cigarette that includes cigar leaf, according to a story in the Korea JoongAng Daily.

The company said that Bohem Cigar’s blend included 20 percent cigar leaf from South America and Cuba, and that the filter contained a capsule that provided a ‘different taste for smokers’.

“The local super slim cigarette market is steadily growing, particularly among consumers who are in their 20s and 30s,” said Kwon Min-seok, head of the Bohem department at KT&G.

Currently the super slim sector accounts for about 30 percent of the domestic cigarette market.