• March 29, 2024

Seita appeals against plain packaging

 Seita appeals against plain packaging

No eye candy

Seita, the French subsidiary of Imperial Brands, said today that it would appeal to France’s top administrative court against the law requiring plain packaging for tobacco products effective Jan. 1, reports Le Monde du Tabac.

The tobacco firm argues that the decree violates manufacturers’ rights to intellectual property and freedom of expression, contravenes the principle of free enterprise, and deprives business owners of their constitutional rights.