Myanmar to export cigars
Myanmar’s market for rolled manufactured cigarettes has been expanding at a compound annual growth rate volume of between 5–10 percent since 2011.
The Burmese Tobacco Trading Company (BTTC) has said it is to collaborate with the Robaina tobacco family to roll out the Don Alejo Robaina Cigar brand next year in Europe, North America and Asia.
According to a BTTC press note issued through PRNewswire, BTTC was set up by the Huang family, described as a ‘prominent Chinese-American group of business owners’.
‘Together with Robaina family engineers, they discovered promising land in Pyin Oo Lwin, Myanmar (Burma) that is very similar to the tobacco farmlands of Pinar del Rio, Cuba,’ the press note said.
‘The now-established farm: “Myanmar Farms” boasts close to 80 acres, and has been supervised and managed by select members from the Robaina family’s team.’
“The Robaina team members are extremely excited with the quality of tobacco that has been produced at Myanmar Farms,” said Jimmy Huang.
“The altitude, climate, and rich virgin-soil in Burma was an undiscovered treasure until now. We look forward to the roll out of our premium cigars in the near future.”
The Don Alejo Robaina brand will be dedicated to the memory of the ‘Godfather of Cuban tobacco’, Don Alejandro Robaina.
‘The Robaina family is globally known for growing some of the highest quality tobacco worldwide, from their plantations in Pinar del Rio, Cuba,’ the press note said.
‘Alejandro Robaina, the long-time family patriarch was globally recognized by many as the “Godfather of Cuban tobacco”. After his passing, the Robaina family continues to carry out his legacy in Cuba.
‘They are endeavoring to further the Robaina surname, in this case, by working with the Burmese Tobacco Trading Company. The Robaina family looks forward to producing a truly unique cigar using the time honored practices of Alejandro Robaina.’