• April 25, 2024

New CEO

 New CEO

British American Tobacco (BAT) Korea has named Kim Eui-soung as its new CEO, according to The Korea Times.

He replaced Matthieu Juery who has been leading the brand here for the last two years.

As the first Korean to become the CEO of BAT Korea, Kim will be responsible for managing operations as well as leading both domestic and international businesses.

Under Kim’s leadership, BAT Korea aims to implement a strong corporate culture by catering to the sophisticated needs of Korean customers and diversifying the company’s product portfolio.

“I’m honored to serve as CEO of BAT Korea with a great team full of passion and commitment for growth,” Kim said in a statement.